The New Sustainability Advantage has a recalibrated and more compelling business case for sustainability strategies. It shows that if a typical company were to use best-practice sustainability approaches already being used by real companies, it could improve its profit by at least 51% to 81% within three to five years, while avoiding a potential 16% to 36% erosion of profits if it did nothing. The fully revised business case is organized around seven easy-to-grasp bottom-line benefits that align with current evidence about the most significant sustainability-related contributors to profit.

1. Increase revenue
2. Reduce energy expenses
3. Reduce waste expenses
4. Reduce materials and water expenses
5. Increase employee productivity
6. Reduce hiring and attrition expenses
7. Reduce strategic and operational risks

Expressed in clear business language and presented in an appealing, graphically rich format, this is a practical guide for sustainability champions who need to justify more aggressive sustainability strategies. 

Its companion free web-enabled Sustainability Advantage Dashboard enables executives to enter their own data and quickly identify high-leverage benefit areas for their organization. More detailed free and open source downloadable Sustainability Advantage Worksheets help them drill down into specific areas of interest and fine-tune the assumptions to their specific situation.

An indispensable guide for both sustainability champions and senior management,

The New Sustainability Advantage proves that the quantified business case for sustainability is more compelling than ever before.